Dear Valued Best Buy Customer,
On March 31, we were informed by
Epsilon, a company we use to send emails to our customers, that files
containing the email addresses of some Best Buy customers were accessed
without authorization.
We have been assured by Epsilon that
the only information that may have been obtained was your email address
and that the accessed files did not include any other information. A
rigorous assessment by Epsilon determined that no other information is
at risk. We are actively investigating to confirm this.
For your security, however, we wanted
to call this matter to your attention. We ask that you remain alert to
any unusual or suspicious emails. As our experts at Geek Squad would
tell you, be very cautious when opening links or attachments from
unknown senders.
In keeping with best industry security
practices, Best Buy will never ask you to provide or confirm any
information, including credit card numbers, unless you are on our secure
e-commerce site, www.bestbuy.com. If you receive an email asking for
personal information, delete it. It did not come from Best Buy.
Our service provider has reported this
incident to the appropriate authorities.
We regret this has taken place and for
any inconvenience this may have caused you. We take your privacy very
seriously, and we will continue to work diligently to protect your
personal information. For more information on keeping your data safe,
please visit:
http://www.geeksquad.com/do-it-yourself/tech-tip/six-steps-to-keeping-your-data-safe.aspx.
Sincerely,
Barry Judge
Executive Vice President & Chief Marketing Officer
Best Buy
Other example:
April 3, 2011
Dear HSN Customer,
HSN values your trust and wants to
make you aware of a recent incident. We learned from our email provider,
Epsilon, that limited information about you was accessed by an
unauthorized individual or individuals. This information included your
name and email address and did not include any financial or other
sensitive information. We felt it was important to notify you of this
incident as soon as possible. Please visit http://www.hsn.com/important-information-about-email-accounts_at-5250_xa.aspx
for answers to some frequently asked questions about this incident.We
apologize for any inconvenience and have outlined below a number of
email safeguards to help ensure your privacy online.
Email scams, spam, and other attacks
on email systems are on the rise, but, by taking certain precautions
when receiving emails, you can continue to safely use email for your
business and personal needs:
Don't open links or attachments from
people you don't know and trust.
Don't provide personal, financial, or other sensitive information when
asked to do so by email. Most reputable companies do not ask for such
information by email, and, rest assured, we will not do so.
If you receive an email appearing to come from us that does ask you for
sensitive information, do not respond, click on any links, or download
any attachments. Instead, please inform us immediately at the toll-free
number or email address provided below.
We take your privacy very seriously
and work diligently to protect your information, whether held by us or
by our service providers. HSN's internal databases, which store all
customer-provided data, were in no way compromised. Our email provider
has taken significant steps to further protect the limited customer
information held in its databases. If you have any questions or concerns
regarding this incident, please contact us toll free at 1-800-933-2887
or email us at customerservice@hsn.com.
Sincerely,
Gregg Stallwood
Senior Vice President, Customer Care – HSN